In a country where millions of children grow up without access to creative outlets, unlocking artistic potential becomes more than just a privilege—it becomes a pathway to dignity, confidence, and self-expression. In this exclusive conversation with TheCSRUniverse, Mr. Ankit Jain, Founder, Specta Quartz, shares the story behind “Colouring Dreams of India’s Children”, a transformative CSR initiative launched in collaboration with CRY (Child Rights and You).
Rooted in the launch of India’s first pastel quartz collection—Pastel Poise—the campaign goes beyond beautiful interiors to nurture young imaginations through art-based interventions in underserved communities. With ₹500 from every slab channeled into child development programmes, the initiative aspires to reach over 30,000 children across CRY’s priority geographies.
