Specta launches pastel quartz collection in new campaign

Specta unveils India’s first pastel quartz collection, named Pastel Poise, with its latest campaign “Fall in Love with Colours”

Source | Social Media Dissect
Jaipur, 20th March 2025: Specta, an Indian luxury brand specialising in engineered quartz surfaces, has introduced ‘Pastel Poise’, India’s first pastel quartz collection, with a visually evocative campaign that makes you “Fall in Love with Colours” again. The campaign is helmed by an ad film that artfully translates the collection’s essence—soft pastels, quiet sophistication and graceful living—into a narrative that speaks to designers and homeowners alike.

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